• Home
  • Latest
  • Coins2Day 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Ex-Gaia Online CEO joins VC firm

By
Dan Primack
Dan Primack
Down Arrow Button Icon
By
Dan Primack
Dan Primack
Down Arrow Button Icon
May 2, 2011, 5:37 PM ET


Craig Sherman

Craig Sherman has agreed to join Meritech Capital Partners as the later-stage VC firm’s fifth partner, Coins2Day has learned. An official announcement is expected tomorrow.

This was the new partner we referred to last week, in a post about Meritech raising $425 million for its fourth fund.

Sherman most recently spent four years as CEO of Gaia Online, a virtual world for teenagers that is known for its anime-style characters, in-world games and heavily-utilized message boards. He stepped down last August — allowing Facebook (fluff) Friends creator Mike Sego to take the helm — although he remained on the board of directors. He also has made several angel investments, and sits on the boards of startups like Kongregate and SocialShield.

Prior to joining Gaia, Sherman spent just over one year as an entrepreneur-in-residence with Benchmark Capital — which had invested in Gaia. Before that, he was chief operating officer of Ancestry.com and spent time in executive roles with AIG and Cendant Corp.

I’ve put in a call to Sherman (who already has voicemail at Meritech’s offices), and will update this post if he responds. The main question I want to ask is why he chose to join a later-stage investment firm like Meritech, given that most of his experience seems concentrated in the earlier stages. For example, one of the few “paper” connections I see between Sherman and Meritech is a common investment in ZipCar (ZIP) — but Sherman was in much, much earlier.

Update: Meritech partner Rob Ward called to discuss the hire. He said that Sherman and Meritech first got to know each other via Meritech’s investment in website design company Homestead (later acquired by Intuit), where Sherman was on the board. He also said that Sherman had his pick of several VC jobs, most of which were at early-stage firms:

“He was great at helping Homestead build a subscription-based business based on CPA levers and things like that,” Ward explained. “That type of knowledge is helpful at the early stages, but even more important at the later stages… He’s relentless and thoughtful, and really is the right fit for us.”

Update II: Sherman also rang in: “Meritech invests in the great businesses with a capital ‘G.’ The Disneys and Apples of this generation. Early-stage firms have the same ambition, but their jobs are more about guesswork — mostly, they invest in companies that get bought by those great companies…. I also have experience of being at Ancestry.com, which I think is one of those great companies because it’s gone public, grows larger every year and impacts millions of human beings. Also, I personally invested in a few late-stage companies like NetQuote and SurveyMonkey. I also invested both early and late in ZipCar.”

About the Author
By Dan Primack
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Most Popular

placeholder alt text
North America
Gates Foundation plans to give away $9 billion in 2026 to prepare for the 2045 closure while slashing hundreds of jobs
By Sydney LakeJanuary 23, 2026
3 days ago
placeholder alt text
Personal Finance
Sweden abolished its wealth tax 20 years ago. Then it became a 'paradise for the super-rich'
By Miranda Sheild Johansson and The ConversationJanuary 22, 2026
4 days ago
placeholder alt text
Success
Apple cofounder Ronald Wayne sold his 10% stake for $800 in 1976—today it’d be worth up to $400 billion
By Preston ForeJanuary 23, 2026
3 days ago
placeholder alt text
Success
Nvidia CEO Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction are about to be unlocked because someone needs to build all these new AI centers
By Preston ForeJanuary 21, 2026
5 days ago
placeholder alt text
C-Suite
Jamie Dimon’s reality check for ambitious workers: ‘There’s going to be a grunt part to every part of a job. Get over it’
By Jake AngeloJanuary 23, 2026
3 days ago
placeholder alt text
Success
The CEO of a $2 billion healthcare firm only felt rich after he paid off $100K in student loans—but that joy ‘disappeared’ in less than 3 days
By Emma BurleighJanuary 25, 2026
1 day ago

© 2026 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in

NewslettersCEO Daily
CEOs, long silent on Trump’s immigration crackdown, seem to hit their breaking point over killing of Alex Pretti in Minnesota
By Diane BradyJanuary 26, 2026
18 minutes ago
Arts & EntertainmentGen Z
The $1,000 night out: Authentic Live is all-in on Gen Z’s obsession with the experience economy, hosting events with celebrities in tentpole moments
By Sydney LakeJanuary 26, 2026
1 hour ago
Personal Financemortgages
Current mortgage rates report for Jan. 26, 2026: Rates steady ahead of Fed meeting
By Glen Luke FlanaganJanuary 26, 2026
3 hours ago
Personal FinanceReal Estate
Current ARM mortgage rates report for Jan. 26, 2026
By Glen Luke FlanaganJanuary 26, 2026
3 hours ago
Personal FinanceReal Estate
Current refi mortgage rates report for Jan. 26, 2026
By Glen Luke FlanaganJanuary 26, 2026
3 hours ago
North AmericaTariffs and trade
Carney says Canada has no plans to pursue free trade agreement with China as Trump threatens tariffs
By The Associated PressJanuary 25, 2026
7 hours ago