• Home
  • News
  • Coins2Day 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Tim Cook’s 2-week, $14 billion Apple buying opportunity

By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
Down Arrow Button Icon
By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
Down Arrow Button Icon
February 7, 2014, 12:56 PM ET

Click to enlarge.

FORTUNE — Tim Cook’s interview in Friday’s Wall Street Journal puts the attached Apple (AAPL) stock chart in a new light.

What looked to human day traders and computer algorithms on Jan. 27 like a signal to sell, Cook saw as a buying opportunity.

He was surprised, he told the Journal, that Apple’s share price fell 8% after the company turned in its Q1 2014 earnings and Q2 guidance.

But while the Street was shorting the stock, Cook’s people were in there snapping up shares — 26.7 million of them, by my calculation.

It puts into perspective the roughly 1 million shares Carl Icahn says he bought on Jan. 28. (See bar chart.)

Icahn, of course, is the corporate-raider-turned-shareholder-activist who’s been trying to shake some of Apple’s $159 billion holdings in cash and marketable securities out of the company’s coffers and into the hands of shareholders like him. His latest proposal comes up for a vote at Apple’s Feb. 28 shareholders meeting.

“Just bought $500 mln more $AAPL shares,” he tweeted on Jan. 28. “My buying seems to be going neck-and-neck with Apple’s buyback program, but hope they win that race.”

Cook told the Journal that he wants to be “aggressive” and “opportunistic” with Apple’s cash, but he has also made it clear that he will not be rushed. (See Apple’s Tim Cook to billionaire Carl Icahn: Step aside.)

“[We] want to be able to adjust for the long-term interest of the shareholders,” he said, “not for the short-term shareholder, not for the day trader.”

With its latest purchases Apple has now spent $40 billion of the $60 billion it had previously planned to spend by the end of 2015 buying back its own shares. Cook told the Journal that the company will have “updates” to that plan in March or April.

LINKS:

  • Apple Repurchases $14 Billion of Own Shares in Two Weeks.
  • Apple’s Tim Cook Discusses Emerging Markets and Plans for Cash (Interview)
About the Author
By Philip Elmer-DeWitt
See full bioRight Arrow Button Icon
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.