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Apple

Handicapping Apple’s earnings

By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
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By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
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January 25, 2015, 6:28 AM ET
Apple Unveils iPhone 6
Photograph by Justin Sullivan via Getty Images

Screen Shot 2015-01-25 at 6.04.26 AM This is one of those “big, but how big?” Quarters.

Apple told Wall Street to expect total sales somewhere in the range of $63.5 to $66.5 billion — representing, at the midpoint, 15% growth from fiscal Q1 2014.

Analysts aren’t buying it. They saw the lines for the new iPhones. They’ve seen IDC’s Mac numbers. They know iPad sales haven’t totally died. They watched Apple shift production to meet demand for the larger — and higher margin — iPhone 6 Plus.

They’re expecting a big quarter.

The consensus among the analysts Coins2Day polled — 20 professionals and 15 amateurs — is that Apple’s total sales for fiscal Q1 2015 will come in at about $68.3 billion, up 21% year over year.

The Street is betting that Apple was lowballing in October when it offered that $63.5 to $66.5 billion guidance.

It won’t be an insane beat, like the old days. But investors are expecting a beat, and they’ve bid up the stock accordingly to within 6% of its all-time high.

Whether it goes up or down from there depends — at least in theory — on how big last quarter was and what kind of guidance Apple gives for the one that ends in March.

We’ll get that guidance Tuesday. Tune in after the markets close.

Rev eps q1 15 copy

Click to enlarge. Note: Apple stopped giving EPS guidance in 2013.

Follow Philip Elmer-DeWitt on Twitter at @philiped. Read his Apple AAPL coverage at coins2day.com/ped or subscribe via his RSS feed.

About the Author
By Philip Elmer-DeWitt
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