• Home
  • News
  • Coins2Day 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechApple

Tesla’s Elon Musk takes aim at ‘Apple’s Achilles heel’

By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
Down Arrow Button Icon
By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
Down Arrow Button Icon
February 7, 2015, 5:21 PM ET
Photograph by Jerry Lampen — AFP/Getty Images

“Ultimately,” wrote KickingBear’ s Guy English nearly three years ago, “the retention of talent will be Apple’s Achilles’ heel. The smartest people will always want to be working on the smartest thing.”

By that formulation, the smartest thing in Silicon Valley must be Elon Musk’s electric car. According to Bloomberg’ s Tim Higgins and Dana Hull, Musk’s Palo Alto-based Tesla Motors has poached at least 150 Apple employees, more than from any other company, including carmakers.

Musk, who was Coins2Day’s 2013 Business Person of the Year, would be flattered by Bloomberg’s comparison:

Musk has a reputation, like Steve Jobs did, for a mercurial temper and an obsessive attention to detail,” Higgins and Hull write. “ A former Tesla worker who didn’t want to be named says that Musk is enamored with Apple and relishes comparisons between himself and its co-founder. Tesla, says one Silicon Valley recruiter who asked not to be named, attracts the same kind of employees that Apple does—driven, hard-charging, and drawn to a strong leader.”

For veteran Apple engineers tempted by Musk’s offers, it doesn’t hurt that Apple has made so many of them so rich. As English points out, the team that worked on the original iPhone were granted stocks back in 2005-2006, when Apple traded between $4.50 and $12.35 a share (split-adjusted). The people who joined them to make iOS 2.0 were granted stock back in 2007-2008, when it traded between $10.85 and $23.90.

The stock closed Friday at $118.93.

Not every ex-Apple employee working at Tesla is a software engineer, of course. Many of them, according to Bloomberg, work in retail, law or public relations.

Thanks to Daring Fireball’ s John Gruber for remembering English’s prescient Three Things That Should Trouble Apple.

And thanks to Daniel Tello, who tweeted:

@dtellom: @philiped You guys need to dust off on your classic lit references: Achilles’ heel was his only vulnerability.

Follow Philip Elmer-DeWitt on Twitter at @philiped. Read his Apple AAPL coverage at coins2day.com/ped or subscribe via his RSS feed.

Watch more of the latest Tesla news from Coins2Day’s video team:

About the Author
By Philip Elmer-DeWitt
See full bioRight Arrow Button Icon
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.