• Home
  • News
  • Coins2Day 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Retailfifty shades of grey

How Fifty Shades of Grey is bigger than Jesus

By
Benjamin Snyder
Benjamin Snyder
Managing Editor
Down Arrow Button Icon
By
Benjamin Snyder
Benjamin Snyder
Managing Editor
Down Arrow Button Icon
February 17, 2015, 1:02 PM ET
Courtesy of Universal Pictures

Looks like Fifty Shades of Grey is more popular than Jesus.

Monday estimates for Universal Focus’ Fifty Shades of Grey show the movie earned $85 million on its Valentine’s Day and President’s Day weekend debut. The racy romance movie topped the Passion of the Christ’s previous $83.8 million February weekend box office record, which it held since 2004, according to Deadline.

Notably, estimates from other sources stated that the movie failed to live up to Passion’s opening earnings. The New York Post, for example, cited an $81.7 million figure for Fifty Shades on Monday. Official numbers are due later this week.

While the adaptation of the erotic romance novel cashed in more than Mel Gibson’s movie about Jesus Christ’s last hours on earth, it’s not Universal’s best weekend opening ever. Both 2013’s Fast & Furious 6 ($97.4 million and 2011’s Fast Five ($86.2 million) made more.

The money earned by both Fifty Shades and Kingsman: The Secret Service helped lead 2015’s President’s Day weekend to historic highs, with a total of $247 million in tickets sold, according to Rentrak Theatrical, a company that tracks box office metrics. That’s larger than the previous record of $239.8 million in 2010.

Other hits this weekend that helped notch the record estimates? The SpongeBob Movie, American Sniper and Jupiter Ascending.

About the Author
By Benjamin SnyderManaging Editor
LinkedIn iconTwitter icon

Benjamin Snyder is Coins2Day's managing editor, leading operations for the newsroom.

Prior to rejoining Coins2Day, he was a managing editor at Business Insider and has worked as an editor for Bloomberg, LinkedIn and CNBC, covering leadership stories, sports business, careers and business news. He started his career as a breaking news reporter at Coins2Day in 2014.

See full bioRight Arrow Button Icon
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.