• Home
  • Latest
  • Coins2Day 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Commentary

3 misconceptions about leading a successful team

By
Samantha Dwinell
Samantha Dwinell
Down Arrow Button Icon
By
Samantha Dwinell
Samantha Dwinell
Down Arrow Button Icon
July 30, 2015, 7:30 AM ET

MPW Insider is an online community where the biggest names in business and beyond answer timely career and leadership questions. Today’s answer for: How do you build a strong team? Is written by Samantha Dwinell, vice president of talent management at Texas Instruments.

Teamwork is at the heart of any business. We know that innovation happens only when the brightest, most creative minds come together as one. The whole, in other words, is greater than the sum of its parts. But how do you truly build a strong team? And how do you make sure you get more when you come together than you would separately?

Assemble a diverse team
I don’t mean diverse just in terms of demographics, like gender or ethnicity — although that’s a critical component. Look for people from different backgrounds, parts of your organization, and types of leadership style; find people whose path has been different than your own and different from the typical path to leadership; find people with both breadth and depth of expertise; search out people who complement each other. You don’t need 10 people who are the very best at one thing; you need 10 people who, when brought together, give you the thinking power of a dozen or more.

Create an environment of trust and transparency
Just having diversity in the room doesn’t guarantee you’ll reap its benefits. Diverse opinions can fuel innovation, but only if people bring their ideas to the table. As a leader, it’s my role to create an environment that encourages dialogue and healthy debate. Create an environment where employees feel free to raise concerns and bring about challenges. It’s better to know the bad news so you can manage it, than for people to be afraid to tell you what’s really going on. Like the tale of The Emperor’s New Clothes, a leader who doesn’t encourage honest feedback may find herself “caught naked” by a project that failed simply because nobody wanted to endure criticism or be embarrassed.

Leaders should model this idea. If you share the good and bad with your team; if you share what’s working and what’s not; if you share positive and constructive feedback with individuals — your employees are much more likely to be transparent in return.

Coach, don’t just manage
Strong teams have strong coaches. When I talk to prospective managers, I look for leaders who coach team members in how to solve problems, rather than just telling them what to do. I also let them know that our employees are empowered to make active contributions to projects, not just check off tasks.

Coaches motivate, inspire and develop those around them; managers, well, they manage. Strong teams want leaders who share a compelling vision, set high expectations and then partner with them to find the best way forward. Of course, building strong teams is a process that goes beyond a few basic principles — it takes time and hard work.

Read all answers to the MPW Insider question: How do you build a strong team?

How to build a strong team without micromanaging by Sally Blount, Dean of Northwestern University’s Kellogg School of Management.

Here’s the secret to getting better employees by Julia Hartz, co-founder and president of Eventbrite.

About the Author
By Samantha Dwinell
See full bioRight Arrow Button Icon

Latest in Commentary

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
Economy
'Some form of crisis is almost inevitable': The $38 trillion national debt will soon be growing faster than the U.S. economy itself, watchdog warns
By Nick LichtenbergJanuary 22, 2026
1 day ago
placeholder alt text
Europe
Denmark offered to trade Greenland to the U.S. in 1910—and America thought it was crazy
By Steven Lamy and The ConversationJanuary 22, 2026
1 day ago
placeholder alt text
Success
McDonald’s CEO shares tough love career advice he’d give Gen Z and young millennial workers: ‘No one cares about your career’
By Orianna Rosa RoyleJanuary 22, 2026
1 day ago
placeholder alt text
Energy
Elon Musk warns the U.S. could soon be producing more chips than we can turn on. And China doesn’t have the same issue
By Sasha RogelbergJanuary 22, 2026
1 day ago
placeholder alt text
Success
Nvidia CEO Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction are about to be unlocked because someone needs to build all these new AI centers
By Preston ForeJanuary 21, 2026
2 days ago
placeholder alt text
Politics
Jamie Dimon tells Davos: ‘You didn’t do a particularly good job making the world a better place’
By Eleanor PringleJanuary 21, 2026
2 days ago

Latest in Commentary

shubham
CommentaryConsulting
When AI meets healthcare, how should payers react? 
By Shubham SinghalJanuary 23, 2026
13 hours ago
sternfels
CommentaryConsulting
AI makes human intelligence more important, not less 
By Bob Sternfels and Lucy PerezJanuary 22, 2026
1 day ago
wendy
CommentarySmall Business
Built to last: governance for multigenerational family businesses 
By Wendy StewartJanuary 22, 2026
1 day ago
acunto
CommentaryLeadership
I’m the Napster CEO and I agree with Pinterest: the Napster phase of AI needs to end
By John AcuntoJanuary 22, 2026
2 days ago
target
CommentaryImmigration
Slipping on ICE: innocent retailers are the latest collateral damage from Trump’s perpetual noise machine
By Jeffrey Sonnenfeld and Steven TianJanuary 21, 2026
3 days ago
Yasmeen
CommentaryCloud
Google Cloud exec on software’s great reset and the end of certainty: we’re shifting from predictability to probability
By Yasmeen AhmadJanuary 21, 2026
3 days ago