Jimmy Kimmel and his writing staff upped the ante on Donald Trump jokes last night.
The ABC late-show host and crew wrote a fake children’s book to lampoon the real estate mogul—and then Kimmel read it to him.
The “book,” titled Winners Aren’t Losers, comes months after Trump skipped out on a scheduled Jimmy Kimmel Live appearance, sparking the comedian’s ire.
Kimmel and company drew heavily on Dr. Seuss with a story following a cartoon Trump teaching two children lessons about winning and losing, at least in a capitalistic sense.
“Winners aren’t losers. They’re winners—like me!” The book opens. “A loser’s a loser. Which one will you be?”
As Kimmel reads the book, Trump cracks up with laughter repeatedly and appears to be at a rare loss for words.
The cartoon Trump introduces the kids to a dog who isn’t good at deal making and a bear who isn’t too successful. In fact, he “must feel like a loser, valet-ing that 2006 PT Cruiser!”