• Home
  • Latest
  • Coins2Day 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Leadership

Trump Wins South Carolina

By
Philip Elliott
Philip Elliott
and
TIME
TIME
Down Arrow Button Icon
By
Philip Elliott
Philip Elliott
and
TIME
TIME
Down Arrow Button Icon
February 20, 2016, 7:07 PM ET
South Carolina Voters Take Part In The State's Republican Primary
Photograph by Sean Rayford—Getty Images

Donald J. Trump, the brash billionaire who has proved the laws of politics do not apply in this tumultuous presidential campaign, won South Carolina’s Republican primary on Saturday, jettisoning decades of Evangelical control over the state.

Trump in recent days found himself in a closer-than-expected race against Sen. Marco Rubio of Florida and Sen. Ted Cruz. Trump saw months of double-digits lead crumble, just as they had in Iowa. Unlike that earlier contest, though, Trump outlasted the collapse.

The fight for second place remained close, with Cruz and Rubio testing their appeal in this deeply conservative state. Each has traded tough words in recent weeks in a state that celebrates rough politics.

Far behind, former Florida Gov. Jeb Bush, Ohio Gov. John Kasich and retired neurosurgeon Ben Carson were competing for a handful of voters. At Bush headquarters in Columbia, the crowd was drinking wine and eating bar snacks while waiting to hear from the candidate. Bush has vowed to go on, but it’s not clear he has a path to winning the nomination.

“Staying in gets tougher,” said one long-time Bush family defender as she sipped her red wine. “But it’s up to Jeb.”

A Rubio ally groused that his favored candidate might have overtaken Trump had Bush not siphoned off his voters. Such calls are likely to grow in coming days, especially if donors cut off Bush and his yet-to-live-up-to-its-hype campaign.

Bush went into primary day struggling, and his aides had to vigorously deny reports that he was out of cash and leaving the race. Such messages were making their ways to voters Saturday via recorded messages. It was a vintage South Carolina dirty trick and left some Bush advisers at his campaign headquarters cursing Cruz under their breath.

Indeed, the dirty tricks of South Carolina left some candidates on the defensive over tactics that would have been seen as disqualifying in Iowa or New Hampshire. Cruz was the biggest offender, but his campaign no apologies for the strategy. It was a reminder that Cruz’s team will do anything to win.

For Trump, the South Carolina vote was an early test if his in-your-face and often profane message could find a home in the Evangelical-heavy South. In a normal year, the thrice-married billionaire would never have been a favorite in a place where many people go to church twice a week.

For Cruz, South Carolina proved a test if voters would punish him for nasty efforts to win an election. It also gave him a chance to test out a message ahead of the so-called SEC Primary on March 1, when many Southern states will cast ballots.

For Rubio, this was the latest place where his campaign was set to confront perhaps unrealistic expectation. He rose to finish third in Iowa, but crashed in New Hampshire. He seemed to have found his footing here, but it’s not clear if it was enough to propel him to the top of the pack.

He seemed, according to even rival campaigns, heading toward a better-than-Bush finish in South Carolina. Bush has limped through South Carolina despite enlisting his brother and mother for support. His mood has been sanguine, and his aides and advisers here are close to their breaking point. Depending on the results Saturday, it might be the last hours of a campaign. Bush has insisted he would go on, but even some of his biggest defenders were noting that the path forward is near impossible.

Kasich bet little on South Carolina and was already looking ahead to the next states. And Carson, who has deep support among Evangelicals dating to his pre-campaign days, was expected to fare fine despite a less-headlines-are-good strategy. Carson will claim a good chunk of Evangelical support—perhaps enough to thwart his sworn enemy, Cruz. The pair met privately this week to discuss Cruz’s campaign spreading false rumors that Carson was ending his campaign in Iowa, but Carson was still not satisfied with Cruz’s contrition.

At headquarters in Columbia, the candidates’ aides were all groaning as they prepared for flights Sunday out to Nevada, which has its caucuses on Tuesday. Collectively, they were all ready to exit South Carolina and leave behind its nasty politics. Many of the candidates were leaving badly bruised, and it’s still not clear that all six of the remaining candidates end the day in the race.

This article was originally published on Time.com.

About the Authors
By Philip Elliott
See full bioRight Arrow Button Icon
By TIME
See full bioRight Arrow Button Icon

Latest in Leadership

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Leadership

CryptoCryptocurrency
TradFi firms are increasingly warming to cryptocurrencies, says Bybit CEO Ben Zhou
By Angelica AngJanuary 22, 2026
5 hours ago
dimon
BankingImmigration
Jamie Dimon tackles Trump on immigration: ‘I don’t like what I’m seeing … I think we should calm down a little bit on the internal anger’
By Nick LichtenbergJanuary 22, 2026
7 hours ago
sternfels
CommentaryConsulting
AI makes human intelligence more important, not less 
By Bob Sternfels and Lucy PerezJanuary 22, 2026
9 hours ago
Building with a Deloitte company sign
Future of WorkConsulting
Deloitte to scrap traditional job titles as AI ushers in a ‘modernization’ of the Big Four
By Jake AngeloJanuary 22, 2026
9 hours ago
rhode island
PoliticsToys
No more Mr. Potato Head license plates: Rhode Island mulls revenge after getting ditched by Hasbro
By Kimberlee Kruesi and The Associated PressJanuary 22, 2026
10 hours ago
NewslettersEye on AI
OpenAI’s former head of sales is entering VC. She still calls herself an ‘AGI sherpa’
By Sharon GoldmanJanuary 22, 2026
10 hours ago

Most Popular

placeholder alt text
Economy
'Some form of crisis is almost inevitable': The $38 trillion national debt will soon be growing faster than the U.S. economy itself, watchdog warns
By Nick LichtenbergJanuary 22, 2026
10 hours ago
placeholder alt text
Success
Nvidia CEO Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction are about to be unlocked because someone needs to build all these new AI centers
By Preston ForeJanuary 21, 2026
1 day ago
placeholder alt text
Politics
Jamie Dimon tells Davos: ‘You didn’t do a particularly good job making the world a better place’
By Eleanor PringleJanuary 21, 2026
2 days ago
placeholder alt text
Economy
Jamie Dimon says he’d have no issue paying higher taxes if it actually went to people who need it. Right now it just goes to the Washington ‘swamp’
By Eleanor PringleJanuary 21, 2026
1 day ago
placeholder alt text
AI
Elon Musk says that in 10 to 20 years, work will be optional and money will be irrelevant thanks to AI and robotics
By Sasha RogelbergJanuary 19, 2026
4 days ago
placeholder alt text
Energy
Elon Musk warns the U.S. could soon be producing more chips than we can turn on. And China doesn’t have the same issue
By Sasha RogelbergJanuary 22, 2026
10 hours ago

© 2026 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.