• Home
  • Latest
  • Coins2Day 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Tech

Google’s Self-Driving Cars Face Significant Hurdles

By
Kirsten Korosec
Kirsten Korosec
Down Arrow Button Icon
By
Kirsten Korosec
Kirsten Korosec
Down Arrow Button Icon
March 11, 2016, 7:01 PM ET
US-TECHNOLOGY-CAR
A self-driving car traverses a parking lot at Google's headquarters in Mountain View, California on January 8, 2015. AFP PHOTO/NOAH BERGER / AFP / Noah Berger (Photo credit should read NOAH BERGER/AFP/Getty Images)Photograph by Noah Berger—AFP via Getty Images

Self-driving cars that still look and feel like a traditional vehicle face relatively few regulatory and legal barriers. But strip out the steering wheel and foot pedals or drift too far from a conventional vehicle design and they will come up against significant restraints, says a preliminary report released Friday by the U.S. Department of Transportation.

In short, the federal government isn’t prepared to regulate or certify Google’s self-driving prototype—or any other conceptual vehicle that isn’t equipped with standard manual controls.

The report says self-driving cars that begin to push the boundaries of conventional design would be constrained by current federal motor vehicle safety standards. The basic problem is that the standards are based on the assumption that vehicles would always have a steering wheel, foot pedals, or even a rear visibility. Regulators must now figure out how to certify a car that might have seats designed like a lounge and that may not even face forward.

Get Data Sheet, Coins2Day’s daily newsletter about technology.

The DOT and the National Highway Traffic Safety Administration is working diligently to catch up to the technology developed by Google, tech companies like GM’s recent acquisition Cruise Automation, and other automakers. In January, DOT Secretary Anthony Foxx gave his agency six months to develop operational guidelines for how automated vehicle technology should be tested and regulated, as well as a model policy for states to help end the mishmash of rules that threaten to slow down the development of self-driving cars.

A patchwork of rules is already developing in states, notably in California where numerous companies, including Daimler and Google, are testing self-driving car technology on public roads. In December 2015, California’s Department of Motor Vehicles issued draft rules in an effort to address the thorny questions involving autonomous vehicles around licensing, registration, certification, and safety—they even addressed cyber security and privacy. The draft rules include strict limits on the emerging technology, a position Google has said will place a ceiling on the potential for fully self-driving cars.

For instance, California’s rules prohibit the use of fully autonomous, driverless cars that don’t have a steering wheel or a brake pedal—like the prototype that Google has developed. A licensed operator must be present inside the vehicle and be capable of taking control at all times, if the technology fails or there is another emergency.

But the hope is that the DOT’s operational guidelines will help states like California and Nevada (another active testbed for the driverless technology) navigate the legal, safety, and regulatory obstacles without slowing the pace of innovation.

The DOT says it wants to release those guidelines by July. On Friday, the agency said it will hold two public hearings on autonomous vehicles to get feedback. The first will be Apr. 8 in Washington D.C., according to NHTSA spokesman Gordon Trowbridge. A second hearing will be held at a later date in California.

GM just bought this self-driving car startup:

Federal regulators have already made one critical decision about self-driving cars. In February, the NHTSA said that the artificial intelligence system that controls Google’s self-driving car can be considered a driver under federal law. The legal interpretation by federal regulators was made in response to a November petition from Chris Urmson, the director of Google’s self-driving car project.

While this is a critical first step towards Google’s goal of commercializing self-driving cars by 2020, it doesn’t mean fully autonomous vehicles are legal for public use. The next question is whether (and how) Google could certify that the self-driving system meets standards that currently apply to vehicles with a human driver. And that’s a process the feds will have to drive.

 

About the Author
By Kirsten Korosec
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
Commentary
Yes, you're getting a bigger tax refund. Your kids won't thank you for the $3 trillion it's adding to the deficit
By Daniel BunnJanuary 26, 2026
2 days ago
placeholder alt text
Success
Despite running $75 billion automaker General Motors, CEO Mary Barra still responds to ‘every single letter’ she gets by hand
By Preston ForeJanuary 26, 2026
2 days ago
placeholder alt text
Economy
An unusual Fed ‘rate check’ triggered a free fall in the U.S. dollar and investors are fleeing into gold
By Jim EdwardsJanuary 26, 2026
2 days ago
placeholder alt text
Personal Finance
Current price of silver as of Monday, January 26, 2026
By Joseph HostetlerJanuary 26, 2026
2 days ago
placeholder alt text
Personal Finance
Current price of silver as of Tuesday, January 27, 2026
By Joseph HostetlerJanuary 27, 2026
21 hours ago
placeholder alt text
Real Estate
Ryan Serhant thinks the American Dream was just a 'slogan created by banks,' but it was really about FDR, the Great Depression, and an economic crisis
By Sydney Lake and Nick LichtenbergJanuary 26, 2026
2 days ago

Latest in Tech

NewslettersCoins2Day Tech
Amazon tears down Go in brick-and-mortar reset
By Alexei OreskovicJanuary 28, 2026
11 minutes ago
Photo of Elon Musk
Big TechX
New filings exposing Elon Musk’s financials for X in the U.K. show revenue plummeted 58% in 2024
By Lily Mae LazarusJanuary 27, 2026
12 hours ago
People walk outside of a WeWork office building in London.
Future of WorkOffice Culture
Amazon and JPMorgan led the Coins2Day 500 in returning to the office 5 days a week. Now they’re leading a coworking comeback
By Jacqueline MunisJanuary 27, 2026
13 hours ago
Anthropic CEO Dario Amodei
AIEye on AI
At Davos, CEOs said AI isn’t coming for jobs as fast as Anthropic CEO Dario Amodei thinks
By Jeremy KahnJanuary 27, 2026
13 hours ago
Corning CEO Wendell Weeks.
AIData centers
A Meta deal just turned this 175-year-old company into a linchpin of the AI data center boom
By Sharon GoldmanJanuary 27, 2026
15 hours ago
Anthropic CEO Dario Amodei
AIDario Amodei
Anthropic CEO Dario Amodei’s 20,000-word essay on how AI ‘will test’ humanity is a must-read—but more for his remedies than his warnings
By Jeremy KahnJanuary 27, 2026
16 hours ago