Customers today have unprecedented power in the global marketplace. New digital and social technologies let potential customers research products, services, and pricing with greater efficiency, and telegraph their delight or disappointment with companies in real time. And as companies become more adept at leveraging customer behavior insights for problem solving, growth, new product development, innovation, and leadership development, they are better prepared to chart their own futures.
FORTUNE Knowledge Group partnered with North Highland to explore how today’s leading customer experience executives across industries are addressing customer experience challenges and capitalizing on customer experience victories within their organizations.
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FORTUNE Knowledge Group partners with marketers, executives and influencers to produce original research, content, and experiences that predict and shape the future of business.