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Microsoft to Shutter MSN Portal Site in China

Barb Darrow
By
Barb Darrow
Barb Darrow
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Barb Darrow
By
Barb Darrow
Barb Darrow
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May 10, 2016, 8:19 AM ET
Xi Jinping
RETRANSMITTING TO ADD ALL NAMES - Chinese President Xi Jinping, front-row-center, poses for a photo with a group of CEOs and other executives at Microsoft's main campus in Redmond, Wash., Wednesday, Sept. 23, 2015. Front row, from left: Facebook's Mark Zuckerberg, JD.com's Liu Qiangdong, Cisco's John Chambers, Alibaba's Jack Ma, IBM's Ginni Rometty, Chinese President Xi Jinping, Microsoft's Satya Nadella, China's Internet czar Lu Wei, Apple's Tim Cook, Tencent's Pony Ma, and Amazon's Jeff Bezos. Middle row, from left: Sohu's Zhang Chaoyang, AMD's Lisa Su, Lenovo's Yang Yuanqing, Microsoft's Harry Shum, Qualcomm's Steve Mollenkopf, CETC's Ziong Qunli, Intel's Brian Krzanich, Qihoo 360's Zhou Hongyi, LinkedIn's Reid Hoffman, and SINA's Cao Guowei. Back row, from left: Sugon's Li Jun, Didi-Kuaidi's Cheng Wei, Broadband Capital's Tian Suning, CEC's Liu Liehong, Baidu's Zhang Yaqin, AME Cloud Ventures' Jerry Yang, Inspur's Sun Pishu, AirBnB's Brian Chesky, and Sequoia Capital's Shen Nanpeng. (AP Photo/Ted S. Warren, Pool)Photograph by Ted S. Warren — AP

Microsoft confirmed that it will close down its MSN portal site in China next month but offered no explanation for the move, first reported by Nikkei Asian Review on Monday.

In a statement emailed to Coins2Day, a Microsoft spokesperson said the site will close June 7 but that the company remains “deeply committed” to China, where it sells Windows 10, Azure cloud services (with local partner 21Vianet), and hosts the company’s largest research and development center outside of the U.S.

Late last year, Microsoft (MSFT) said it is developing a version of Windows 10 specifically for government sector workers, for example. This came two years after Chinese regulators launched an anti-monopoly investigation into Windows’ market dominance. They even banned government purchases of computers running the operating system.

Microsoft Cozies Up to China With Special Version of Windows 10

As that indicates, China is a huge but also hugely problematic market for U.S. Tech companies. Six years ago, Google (GOOGL) decided to close its search service there, citing censorship concerns.

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The news portal for entertainment, sports, and finance coverage is coupled with Microsoft Bing search engine and some applications. Users can customize the portal based on their own interests. In short, it’s Microsoft’s version of the Yahoo (YHOO) portal.

The Microsoft Network (MSN) portal-and-apps combo along with a dial-up Internet service of the same name, launched with much hullabaloo back in 1995 alongside Windows 95 desktop operating system.

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Barb Darrow
By Barb Darrow
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