• Home
  • News
  • Coins2Day 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Health

Two Former Johnson & Johnson Execs Just Got Convicted for Improper Marketing

By
Sy Mukherjee
Sy Mukherjee
Down Arrow Button Icon
By
Sy Mukherjee
Sy Mukherjee
Down Arrow Button Icon
July 21, 2016, 4:52 PM ET
'American Sniper' fame could complicate Chris Kyle murder trial
The courtroom where the trail will be held is empty on Feb. 4, 2015 in Stephenville, Texas. Jury selection in the capital murder trial of Eddie Routh, who is accused of killing American Sniper author Chris Kyle, and Chad Littlefield in February 2013 at an Erath County gun range, begins on Thursday in Stephenville. (Paul Moseley/Fort Worth Star-Telegram/TNS via Getty Images)Photograph by Paul Moseley—Fort Worth Star-Telegram/TNS via Getty Images

A federal jury on Wednesday convicted two former top executives at medical device company Acclarent, a unit of drug giant Johnson & Johnson (JNJ), for improperly marketing a sinus-opening device.

The Boston jury found Facteau and Fabian guilty on 10 misdemeanor counts of “introducing adulterated and misbranded medical devices into interstate commerce,” the U.S. Attorney’s Office in Massachusetts announced, but cleared them of 14 more serious felony counts of conspiracy and fraud.

Click hereto subscribe to our new Brainstorm Health Daily Newsletter.

The defendants were former Acclarent CEO William Facteau and former VP of Sales Patrick Fabian. Justice Department attorneys alleged that the two executives knowingly promoted an Acclarent device called the Relieva Stratus Microflow Spacer, which is approved for opening up sinuses, for use as a delivery device to inject steroids. The Food and Drug Administration (FDA) had explicitly rejected approving the device for those purposes.

Prosecutors had said that the two executives’ alleged marketing for unintended uses was meant to maximize revenue in a bid to “make Acclarent an attractive business for either an initial public offering or acquisition.” J&J acquired the company in 2010.

Facteau’s lead attorney, Reid Weingarten, and Fabian’s lead attorney, Frank Libby, released a joint statement after the jury verdict praising their clients’ acquittal on the felony charges while promising to appeal the misdemeanor convictions, which did not require prosectors to prove criminal intent.

“It is difficult to understand how someone in America could be convicted of even misdemeanor crimes without a finding of intentional wrongdoing,” said Weingarten.

The appeals process will also add to an ongoing debate about the legality of preventing marketers from making truthful and non-misleading statements about medical products, even if the statements don’t reflect uses that have received FDA approval, Libby told Coins2Day in a telephone interview. “Due process and the First Amendment are at the heart of this case,” he said.

Last year, the FDA lost an off-label marketing case against pharma company Amarin because the firm’s promotional claims were truthful.

About the Author
By Sy Mukherjee
See full bioRight Arrow Button Icon
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.