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RetailArby's

Arby’s Is Celebrating Hunting Season With a Venison Sandwich

By
Michal Addady
Michal Addady
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By
Michal Addady
Michal Addady
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October 26, 2016, 1:12 PM ET
Photo courtesy of Arby's

Arby’s is about to start serving something that you don’t often see at fast food restaurants—venison.

The chain’s venison is 100% deer meat that comes from free-range, grass-fed deer, USA Today reports. The sandwich itself contains premium thick-cut top and bottom round venison steaks topped with crispy onions and berry sauce, all placed on a toasted roll. This limited time offer is part of Arby’s “It’s Meat Season” campaign, which celebrates the start of hunting season.

Putting venison on the menu “allows us to continue to set ourselves apart from the competition when it comes to protein,” Arby’s brand president and chief marketing officer Rob Lynch told USA Today. It’s something that can’t be found at other fast food restaurants, and Lynch is sure that “deer hunters are going to love this sandwich.”

The venison sandwich is being served at 17 Arby’s locations in six states—Wisconsin, Minnesota, Michigan, Pennsylvania, Tennessee, and Georgia. The dates that it will be available range from Oct. 31 to Nov. 27, though each participating location will only offer the sandwich for a total of three days.

Arby’s could not immediately be reached for comment.

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By Michal Addady
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