• Home
  • Latest
  • Coins2Day 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Arts & Entertainment

PwC Accountants Behind Oscars Gaffe Now Need Private Security

By
Reuters
Reuters
Down Arrow Button Icon
By
Reuters
Reuters
Down Arrow Button Icon
March 2, 2017, 2:53 PM ET
89th Annual Academy Awards - Red Carpet
HOLLYWOOD, CA - FEBRUARY 26: (L-R) Representatives from PricewaterhouseCoopers, Martha L. Ruiz, Brian Cullinan and actor Ryan Gosling attend the 89th Annual Academy Awards at Hollywood & Highland Center on February 26, 2017 in Hollywood, California. (Photo by Christopher Polk/Getty Images)Christopher Polk—Getty Images

Security has been stepped up for the two accountants responsible for botching the Oscar best picture announcement, their company said on Thursday, as the ceremony’s stage manager said the pair had to be pushed onstage to set things right after the gaffe.

Accountancy firm PricewaterhouseCoopers (PwC) said security was provided at the homes of Brian Cullinan and Martha Ruiz following Sunday’s blunder, in which an envelope mix-up led to the announcement of the wrong film as best picture winner during the live TV broadcast.

PwC gave no details but celebrity website TMZ.com said the pair had received death threats on social media and that photos of their homes had been posted online.

Cullinan, who posted a now-deleted backstage photo of Emma Stone on Twitter (TWTR) just before the gaffe, and Ruiz were barred on Wednesday by the Academy of Motion Picture Arts and Sciences from taking part in the Oscars ceremony or ballot counting ever again.

Oscar show stage manager Gary Natoli told Hollywood website TheWrap that the two had frozen backstage when things went wrong during the climax of Sunday’s ceremony.

Natoli said he was standing near Ruiz when actors Warren Beatty and Faye Dunaway incorrectly announced on stage that musical La La Land had won the top award for best picture.

The winner of best picture was African-American independent film, Moonlight.

Get Data Sheet, Coins2Day’s daily tech newsletter.

“We watched for about 10 more seconds, and during that entire time, Martha was no more than five feet away from us. When La La Land was announced, she did not try to get my attention, she did not say anything. And she’s supposed to have memorized the winners,” Natoli told TheWrap.

More than a minute passed before Cullinan said backstage that something was wrong.

Backstage crew were “trying to get Brian to go on stage, and he wouldn’t go,” Natoli said. “And Martha wouldn’t go. We had to push them on stage, which was just shocking to me.”

“I still do not understand the delay,” Natoli said. “Brian should have run out there on his own. Martha should have run out there.”

Natoli also blamed smaller, less legible writing on the winner envelopes.

“We know that Brian was taking pictures backstage when he should not have been, and not paying attention… And there was the new design of the envelope, which we had complained about to the Academy,” Natoli said.

PwC, which has overseen Oscar balloting for 83 years, said on Thursday the two accountants were still employed by the company.

About the Author
By Reuters
See full bioRight Arrow Button Icon

Latest in Arts & Entertainment

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Most Popular

placeholder alt text
Europe
Denmark offered to trade Greenland to the U.S. in 1910—and America thought it was crazy
By Steven Lamy and The ConversationJanuary 22, 2026
2 days ago
placeholder alt text
Economy
'Some form of crisis is almost inevitable': The $38 trillion national debt will soon be growing faster than the U.S. economy itself, watchdog warns
By Nick LichtenbergJanuary 22, 2026
2 days ago
placeholder alt text
Success
McDonald’s CEO shares tough love career advice he’d give Gen Z and young millennial workers: ‘No one cares about your career’
By Orianna Rosa RoyleJanuary 22, 2026
2 days ago
placeholder alt text
Energy
Elon Musk warns the U.S. could soon be producing more chips than we can turn on. And China doesn’t have the same issue
By Sasha RogelbergJanuary 22, 2026
2 days ago
placeholder alt text
Personal Finance
Sweden abolished its wealth tax 20 years ago. Then it became a 'paradise for the super-rich'
By Miranda Sheild Johansson and The ConversationJanuary 22, 2026
2 days ago
placeholder alt text
Success
Nvidia CEO Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction are about to be unlocked because someone needs to build all these new AI centers
By Preston ForeJanuary 21, 2026
3 days ago

© 2026 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Arts & Entertainment

swift
Lawsexual harassment
Taylor Swift’s secret text messages to Blake Lively revealed in court, relevance in dispute
By Safiyah Riddle, Sarah Brumfield, Rebecca Boone and The Associated PressJanuary 23, 2026
18 hours ago
SuccessCoins2Day The Good Life
Meet the 36-year-old founder of Gen Z stationery brand Papier, who avoids stocks and shares—or as he puts it, ‘a financial roller coaster I can’t control’
By Orianna Rosa RoyleJanuary 23, 2026
22 hours ago
valentino
SuccessObituary
Valentino, one of the first Italian designers to succeed in France, defined the iconic female with bold reds and silhouettes—sometimes problematically
By Jye Marshall and The ConversationJanuary 22, 2026
2 days ago
swift
Arts & EntertainmentTaylor Swift
Taylor Swift’s political polarization Rorschach Test: why young women love her and young men really don’t
By Laurel Elder, Jeff Gulati, Mary-Kate Lizotte, Steven Greene and The ConversationJanuary 22, 2026
2 days ago
rutte
EuropeNATO
From ‘Teflon Mark’ to ‘Trump Whisperer’: Meet the NATO Secretary General with the golden touch
By Mike Corder and The Associated PressJanuary 22, 2026
2 days ago
sinners
PoliticsHollywood
Ryan Coogler’s ‘Sinners’ sets Oscars record with 16 nominations
By Jake Coyle and The Associated PressJanuary 22, 2026
2 days ago