• Home
  • Latest
  • Coins2Day 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Geneva International Motor Show

Geneva Auto Show: The Hottest Cars We’re Watching For

By
Kirsten Korosec
Kirsten Korosec
Down Arrow Button Icon
By
Kirsten Korosec
Kirsten Korosec
Down Arrow Button Icon
March 6, 2017, 1:42 PM ET

The Geneva International Motor Show is a unique mix of small niche car designers and high-volume manufacturers. It’s the kind of auto show where anything can happen and automakers, particularly European brands, make their biggest debuts.

Premieres are already beginning, although officially the auto show runs from March 9 to March 19. It’s special not just for its mix of vehicles; this is also Europe’s first major auto show of the year.

We’ll be watching for Lamborghini, which is expected to introduce a variant to the Huracán, Ferrari, McLaren, Infiniti’s Project Black S concept, Volkswagen, Bentley’s Bentayga Mulliner as well as specialty automakers like Italian automaker Pagani and its new Huayra Roadster.

Even Ford will be in Geneva showing off the new Fiesta.

Here are a few more we’ll be watching out for:

Jaguar Land Rover

Jaguar Land Rover have a couple of offerings planned for the Geneva Motor Show. The Jaguar I-PACE Concept, which first debuted at the La Auto Show in November, will be shown in a new color called photon red.

The Velar, the fourth model in the Range Rover family, will also be introduced at the show. The compact luxury SUV, which made its world debut in London earlier this month, is stationed between the Evoque and Range Rover Sport in the automaker’s lineup.

The Range Rover Velar goes on sale this summer.

The Range Rover Velar.
Courtesy of Jaguar Land Rover

Mercedes

Mercedes-Benz, and its parent company Daimler, have a lot going on at this year’s show. Among the highlights are the X-Class pick-up truck, several AMG performance models such as the Mercedes-AMG GT concept showcar, the new E Class Cabriolet, and the Mercedes-Maybach G 650 Landaulet SUV.

X-Class pickup truck

This concept was first unveiled last year. Daimler will make investments in the high nine figures (euro) in the new model series by the time of the market launch. It will be launched in late 2017 under the name Mercedes-Benz X-Class. The key markets will be Argentina, Brazil, South Africa, Australia with New Zealand, and Europe.

No word on whether it will come to the United States.

Mercedes-Benz Concept X-CLASS – Ausblick auf den neuen Pickup mit Stern
Mercedes-Benz Concept X-CLASS. Photo by Daimler
Daimler AG

Mercedes-AMG GT Concept Showcar

Mercedes has released a teaser photo and now a video that provides a few details, notably that this concept sedan will be a plug-in hybrid.

Die Mercedes-AMG GT Familie wächst weiter. Mit dem Mercedes-AMG GT Concept gibt die Performance-Marke auf dem Genfer Automobilsalon einen Ausblick auf ihren neuen viertürigen Sportwagen.

Smart

The open-top Smart Brabus two-seater will be available for ordering beginning Tuesday. Prices start a 26,750 euros. This model features silver paintwork and a red soft top. The company will also debut a smartforfour crosstown edition.

BRABUS edition #2, A 453
Smartfortwo Brabus edition #2. Photo courtesy of Daimler
Daimler

McLaren

The specialty automaker will showcase its second-generation McLaren Super Series. We’re excited about the new driver interface in the vehicle, which includes a folding driver display. The company has released a sneak peek teasing the new display.

[Youtube https://www.youtube.com/watch?v=PUHm-rzsbsI]

Opel

GM’s agreement to sell Opel to French automaker PSA for $2.33 billion is the kind of news that will likely loom over the company’s debut. Nevertheless, the company is going to unveil two vehicles, the all-new Insignia Grand Sport and Sports Tourer.

Opel Insignia Grand Sport

Opel Insignia Grand Sport makes its world premiere at the Geneva International Motor Show.
Courtesy of Opel

Porsche

Porsche will introduce three world premieres at the show this year: the Panamera Sport Turismo, a new body version of the Gran Turismo family, the Panamera Turbo S E-Hybrid, and the 911 GTS.

Panamera Sport Turismo

Porsche's Panamera Sport Turismo.
Porsche’s Panamera Sport Turismo.Courtesy of Porsche
Courtesy of Porsche

Volvo

Geneva is an important show for Volvo. The company will showcase its latest XC60 compact SUV, which will feature three new advanced driver assistance features, including automatic steering assistance or support—when required—to help avoid potential collisions.

A teaser image of the Volvo XC60. Courtesy of Volvo.
Courtesy of Volvo
About the Author
By Kirsten Korosec
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
Economy
'I just don't have a good feeling about this': Top economist Claudia Sahm says the economy quietly shifted and everyone's now looking at the wrong alarm
By Eleanor PringleJanuary 31, 2026
1 day ago
placeholder alt text
Success
Ryan Serhant starts work at 4:30 a.m.—he says most people don’t achieve their dreams because ‘what they really want is just to be lazy’
By Preston ForeJanuary 31, 2026
22 hours ago
placeholder alt text
Future of Work
Ford CEO has 5,000 open mechanic jobs with up to 6-figure salaries from the shortage of manually skilled workers: 'We are in trouble in our country'
By Marco Quiroz-GutierrezJanuary 31, 2026
19 hours ago
placeholder alt text
Success
Alexis Ohanian walked out of the LSAT 20 minutes in, went to a Waffle House, and decided he was 'gonna invent a career.' He founded Reddit
By Preston ForeJanuary 31, 2026
19 hours ago
placeholder alt text
Economy
Right before Trump named Warsh to lead the Fed, Powell seemed to respond to some of his biggest complaints about the central bank
By Jason MaJanuary 30, 2026
2 days ago
placeholder alt text
AI
Top engineers at Anthropic, OpenAI say AI now writes 100% of their code—with big implications for the future of software development jobs
By Beatrice NolanJanuary 29, 2026
3 days ago

Latest in

The founder and CEO of $1.25 billion AI identity verification platform Incode, Ricardo Amper
SuccessGen Z
CEO of $1.25 billion AI company says he hires Gen Z because they’re ‘less biased’ than older generations—too much knowledge is actually bad, he warns
By Emma BurleighFebruary 1, 2026
53 minutes ago
Several pictures of people receiving medical treatments including a facelift and oxygen therapy.
HealthSuper Bowl
Hims and Hers Super Bowl ad highlights ‘uncomfortable truth’ about elite healthcare for the rich and ‘broken’ system for the rest
By Jacqueline MunisFebruary 1, 2026
1 hour ago
Elon Musk sits with his hands on his knees in front of a blue "World Economic Forum" background.
Economythe future of work
Musk’s fantasy for a future where work is optional just got more real: UK minister calls for universal basic income to cushion AI-related job losses
By Sasha RogelbergFebruary 1, 2026
2 hours ago
LawJeffrey Epstein
Epstein files lead to resignation of top Slovakian official, while British prime minister calls on former prince to cooperate with U.S. authorities
By Michael R. Sisak, Danica Kirka, Ben Finley and The Associated PressJanuary 31, 2026
10 hours ago
Startups & VentureOpenAI
Nvidia CEO signals investment in OpenAI round may be largest yet
By Debby Wu and BloombergJanuary 31, 2026
11 hours ago
Economygeopolitics
BRICS could become a new pillar of global governance—if its rapid growth doesn’t erode its newfound clout
By Brian WongJanuary 31, 2026
12 hours ago