• Home
  • News
  • Coins2Day 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Hotels

Sorry, Your Hotel Reservation Isn’t Guaranteed

By
Sy Mukherjee
Sy Mukherjee
Down Arrow Button Icon
By
Sy Mukherjee
Sy Mukherjee
Down Arrow Button Icon
September 20, 2017, 12:13 PM ET

Can hotels overbook? In a word, yes, though there are things you can do to mitigate the risk of getting your hotel reservation turned down.

Much like airlines, hotels have a natural business incentive to overbook in case some customers don’t show up for their reservations. Since there’s usually a deadline for canceling a room reservation in exchange for a refund, hotels can potentially double their revenue on a single room by overbooking. Typically, the number of overbooked rooms is determined based on a hotel’s historical “no-show” rate, according to Hotel News Now.

The problem is, like with flights, a hotel can be off and wind up with more reserved customers than they have available rooms. And when that happens, they have to turn some customers away to make up for the disparity.

This is an industry practice called “walking” a customer. And when it happens, hotels are obligated to make other, similar accommodations for someone without an available room and pay for that customer’s transport to a different location.

But how does a hotel choose who to walk — and how can you minimize the risk of it happening to you?

VIPs, families, people who have booked a room for multiple nights, and large groups are almost never walked. The most likely victims are customers in for single-night stays and those who get in late for check-in—which is why it’s always important to notify your hotel if you’re expecting to be tardy.

While some customers may not mind being walked, others, understandably, might find this practice unacceptable, even with alternate accommodations. At that point, you can try out the time-tested tactic of raising hell with management and potentially scoring some more financial sweeteners like a future free stay.

About the Author
By Sy Mukherjee
See full bioRight Arrow Button Icon
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.