• Home
  • News
  • Coins2Day 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechSoftbank

Figuring Out What SoftBank’s Masayoshi Son Will Do With $100 Billion

By
Adam Lashinsky
Adam Lashinsky
Down Arrow Button Icon
By
Adam Lashinsky
Adam Lashinsky
Down Arrow Button Icon
October 11, 2017, 9:11 AM ET
Photograph by Getty Images

This article first appeared in Data Sheet, Coins2Day’s daily newsletter on the top tech news. Sign up here.

The venerable journalist Michael Lewis made a remark in a New York Times Book Reviewinterview three years ago that has stuck with me, that “writers go on hot streaks.” (He was praising the prolific Roger Angell.) My friend and former Coins2Day colleague Katie Benner, ace technology reporter with The New York Times, is on such a hot streak.

Required reading this morning is her keenly observed explanatory profile of just what the hell Masayoshi Son of SoftBank is up to with his seemingly willy-nilly Vision Fund. Son has been plunking down a billion here and a billion there for months now, and many have wondered what if anything it is all adding up to. Benner’s fascinating conclusion, at once hiding in plain sight while also based on her typically dogged reporting, is that Son is snapping up pieces of every company he can that stands to solve the puzzle of the data science revolution.

Son already is a veritable investing and entrepreneurial genius, having started his own software and telecommunications company and invested early in Yahoo, Alibaba (BABA), and gamer Supercell, billion-dollar returns all. Son also has been public about his belief in the “singularity,” the once-fringe notion that machines eventually will be smarter than humans. Per Benner, Son has been openly articulating his thesis to the entrepreneurs he courts for rat-a-tat-tat investments.

If Son is right, he’ll earn himself and his investors fortunes vastly greater than the one he already has amassed. If he’s wrong—or early—he’ll be yet another dreamer who thought big and failed miserably. Either way we’ll have Katie Benner to thank for helping us make sense of it all.

***

The Canadian writer Gary Stephen Ross sent me the briefest of emails Tuesday. It was all subject line, in fact, and it read “Prime Minster.” I knew what he meant immediately. That’s how I identified Canada’s head of government, Justin Trudeau, in my column that morning.

I thanked Ross and told him typos really annoy me. (I’ve had a streak of my own lately, and I’m not happy about it.) Well that got two writers emailing about how important even the smallest of errors is. “Everything that you publish brands you as someone who’s meticulous or someone who’s sloppy,” wrote Ross, who it turns out teaches a course on effective communication in organizations.

In his honor, I read every word in this column three times before submitting it. I so hope I’ve done right by him and all of you.

About the Author
By Adam Lashinsky
See full bioRight Arrow Button Icon
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.