Coca-Cola is bringing a new version of its flagship drink to the United States.
Cinnamon Coca-Cola will hit shelves later this year, likely in time for the holidays. This will be the brand’s first time in the U.S. (It debuted in the United Kingdom last year). A new Sprite flavor—Winter Spiced Cranberry—will also be out for the holidays in the U.S. They’re expected to debut on Sept. 30.
News of the new flavors first came from Instagram account CandyHunting. Coke did not reply to a request from Coins2Day on the reports.
Coke has been more willing this year to experiment with its classic formula. In February, it debuted its first permanent new flavor in over a decade with Orange Vanilla Coke, which has had strong initial sales. And as part of a tie-in with Netflix, it resurrected the much maligned New Coke from the 1980s.
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The new Coke offerings come on the heels of fruity flavors of Diet Coke, which were rolled out in the past year. Coke has been working hard to ensure its brand doesn’t begin to feel stale with consumers. (Coke has also introduced an alcoholic drink in Japan in the past year and is considering making a marijuana-infused drink as it diversifies its offerings.)