• Home
  • News
  • Coins2Day 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
LeadershipSpace Travel

Richard Branson announces he will beat Jeff Bezos into space by 9 days, sending Virgin Galactic shares soaring

By
Justin Bachman
Justin Bachman
and
Bloomberg
Bloomberg
Down Arrow Button Icon
By
Justin Bachman
Justin Bachman
and
Bloomberg
Bloomberg
Down Arrow Button Icon
July 2, 2021, 4:51 AM ET

Richard Branson plans to fly to space on July 11, days before a similar journey by fellow billionaire Jeff Bezos. The shares of Branson’s Virgin Galactic Holdings Inc. Surged.

The VSS Unity spacecraft will also carry three Virgin Galactic employees and two pilots from the launch site in New Mexico, according to a company statement Thursday. Bezos is planning a trip to space July 20 from nearby West Texas aboard a rocket made by Blue Origin, the Amazon.com Inc. Founder’s space company.

Branson’s suborbital flight would fulfill a longtime goal for the U.K. Billionaire and Virgin Galactic, which he founded in 2004. The company recently completed data analysis from its last test flight on May 22, and concluded it was ready to evaluate the cabin experience, said Chief Executive Officer Michael Colglazier. Branson had his pick of which of two planned flights this summer he’d prefer to join.

“The foundation of it is: We’re ready,” Colglazier said in an interview. “There is nothing about a space race or ‘Who goes first?’ That played into this. We do our test flights when we’re ready to fly them.”

Branson will evaluate the “private astronaut experience,” the company said, as Virgin Galactic prepares to offer flights to well-heeled customers in 2022. The voyage this month will be similar to the test flight in May, in which the Unity flew to an altitude of more than 55 miles (89 kilometers).

“After more than 16 years of research, engineering, and testing, Virgin Galactic stands at the vanguard of a new commercial space industry, which is set to open space to humankind and change the world for good,” Branson said in the statement.

I’ve always been a dreamer. My mum taught me to never give up and to reach for the stars. On July 11, it’s time to turn that dream into a reality aboard the next @VirginGalactic spaceflight https://t.co/x0ksfnuEQ3#Unity22pic.twitter.com/GWskcMSXyA

— Richard Branson (@richardbranson) July 1, 2021

Virgin Galactic soared 34% to $57.80 before the start of regular trading in New York. The flight was announced after U.S. Stock markets closed on Thursday.

The trip will be Virgin Galactic’s fourth flight to space with crew members. Joining Branson will be Beth Moses, the company’s chief astronaut instructor, who has flown previously; Colin Bennett, an operations engineer; and Sirisha Bandla, vice president of government affairs.

Virgin Galactic executives have said they intend to resume ticket sales after the two test flights this summer. The company suspended sales after a 2014 crash killed a test pilot.

Following the planned trip on July 11, Branson said in a blog post that he would “announce something very exciting to give more people the chance to become an astronaut.”

Virgin Galactic plans to begin its regular commercial service next year.

Subscribe to Coins2Day Daily to get essential business stories straight to your inbox each morning.

About the Authors
By Justin Bachman
See full bioRight Arrow Button Icon
By Bloomberg
See full bioRight Arrow Button Icon
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.