• Home
  • Latest
  • Coins2Day 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceCoins2Day Crypto

Fidelity plans to roll out Ether trading for hedge funds by March 2022

By
Jessica Mathews
Jessica Mathews
Down Arrow Button Icon
By
Jessica Mathews
Jessica Mathews
Down Arrow Button Icon
July 16, 2021, 4:13 PM ET

Fidelity is making plans for its debut in Ether trading—and eventually in other cryptocurrencies.

The financial services company’s crypto arm, Fidelity Digital Assets, should have Ether available to its hedge fund, family office, and institutional clients by the end of March 2022, Tom Jessop, president of Fidelity Digital Assets, tells Coins2Day. Fidelity currently only offers Bitcoin, and it has yet to roll out any cryptocurrencies to the retail investor side of the business, or to announce plans to do so.

Jessop says Fidelity’s move to expand its crypto lineup is in response to demand from its more than 100 institutional clients—most of whom are either hedge funds or family offices. Bitcoin may be the currency that initially draws people into the ecosystem, Jessop says, but institutions are starting to set their gaze beyond it on other opportunities in the digital currency market.

To meet the demand, Fidelity is building out systems to support Ether trading, and eventually other currencies, too, although, he says, “we’re still trying to figure that out.” Jessop told Bloomberg earlier this week that the company was expanding its employee ranks by about 100—a 70% increase in size. The vast majority of those hires are engineers who will be building out support for new asset classes and extending operational hours for a crypto market that runs 24/7, he tells Coins2Day.

Fidelity itself is still forming its own opinions on other tokens and a central bank digital currency as well as on the innovation potential stemming from the decentralized finance—or DeFi—market, much of which is happening on Ethereum blockchain. 

“I think it represents a new financial infrastructure that institutions and others can take advantage of,” Jessop says of DeFi. Regulatory uncertainty throws into question how they can bring those capabilities into the mainstream, however. “It’s something that we are developing a point of view and a thesis around,” he says.

Fidelity, which reported holding $9.8 trillion in assets across its various business lines in 2020, made its first jaunt into crypto in 2018, when it launched Fidelity Digital Assets and became one of the largest financial institutions to embrace Bitcoin. Fidelity Digital Assets is working on adding new order types, as well as additional liquidity providers to support volume and boost price competition. Right now, the company works with around seven market makers and one crypto exchange, Jessop says. He declined to specify who any of its partners were, nor the amount of Bitcoin assets its clients held at the company. 

While most of its crypto clients are hedge funds or family offices, Fidelity is starting to see more and more companies that want in on the burgeoning market. Over the past few months, pension funds, endowments, corporations, and asset managers have started using its services as well, Jessop says—an indicator that crypto “is going more and more mainstream.”

Subscribe to Coins2Day Daily to get essential business stories straight to your inbox each morning.
About the Author
By Jessica Mathews
See full bioRight Arrow Button Icon

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

Latest in Finance

EnergyIran
Oil prices rise as bloody crackdown on Iran protests suggests Tehran fears a ‘dire security threat to the regime’ with loyalty of forces in doubt
By Jason MaJanuary 11, 2026
5 hours ago
AsiaChina
What global executives need to ask about China in 2026
By Joe Ngai and Jeongmin SeongJanuary 11, 2026
6 hours ago
Investingtech stocks
Magnificent 7’s stock market dominance shows signs of cracking
By Jeran Wittenstein, Ryan Vlastelica and BloombergJanuary 11, 2026
8 hours ago
EconomyJobs
A Supreme Court ruling that strikes down Trump’s tariffs would be the fastest way to revive the stalling job market, top economist says
By Jason MaJanuary 11, 2026
8 hours ago
PoliticsVenezuela
Trump vows to protect Venezuela and warns Maduro ally Cuba ‘I strongly suggest they make a deal, BEFORE IT IS TOO LATE’
By Seung Min Kim and The Associated PressJanuary 11, 2026
13 hours ago
Greenland
PoliticsGreenland
Greenland’s 1.5 million tons of rare earths might never get mined because there just aren’t any roads to them
By Josh Funk, Suman Naishadham and The Associated PressJanuary 11, 2026
17 hours ago

Most Popular

placeholder alt text
Economy
Trump may be raising your taxes with his tariffs but he could actually cut inflation with them, too, SF Fed says
By Jake AngeloJanuary 6, 2026
5 days ago
placeholder alt text
Economy
As U.S. debt soars past $38 trillion, the flood of corporate bonds is a growing threat to the Treasury supply
By Jason MaJanuary 10, 2026
1 day ago
placeholder alt text
AI
This CEO laid off nearly 80% of his staff because they refused to adopt AI fast enough. 2 years later, he says he'd do it again
By Nick LichtenbergJanuary 11, 2026
11 hours ago
placeholder alt text
Health
Bill Gates warns the world is going 'backwards' and gives 5-year deadline before we enter a new Dark Age
By Eleanor PringleJanuary 9, 2026
3 days ago
placeholder alt text
Economy
A Supreme Court ruling that strikes down Trump's tariffs would be the fastest way to revive the stalling job market, top economist says
By Jason MaJanuary 11, 2026
8 hours ago
placeholder alt text
Success
Gen Z are arriving to college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates
By Preston ForeJanuary 9, 2026
2 days ago

© 2025 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.