• Home
  • Latest
  • Coins2Day 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Successhappiness

Shark Tank’s Barbara Corcoran has been rich and ‘dirt poor’—but she insists having money hasn’t made her happier

Orianna Rosa Royle
By
Orianna Rosa Royle
Orianna Rosa Royle
Associate Editor, Success
Down Arrow Button Icon
Orianna Rosa Royle
By
Orianna Rosa Royle
Orianna Rosa Royle
Associate Editor, Success
Down Arrow Button Icon
June 15, 2023, 11:49 AM ET
Barbara Corcoran
The issue the "Shark Tank" star takes with being rich is that you can always get richer. John Lamparski—Getty Images

If you think more money would make you happier, Shark Tank star Barbara Corcoran has some bad news for you. Despite having sold her real estate company, the Corcoran Group, for a staggering $66 million in 2001 she claims that she’s no happier now than when she was “dirt poor.”

Recommended Video

“I​​’m not going to use that cliché and say, ‘money doesn’t buy happiness,’ but it’s true,” Corcoran told CNBC Make It.

“I know because I’ve been poor. And I’ve been rich. And I’ve been in between. So I can speak to both.”

The greed fallacy

The issue Corcoran takes with being rich is that you can always get richer: Unlike with happiness, there is no limit to how much someone can earn, whereas emotions are much more nuanced than that. 

“You start looking toward the next thing that money’s gonna buy,” she says while adding that this results in a greed fallacy. “The greed fallacy is there are as many miserable rich people as there are miserable poor people. Money has nothing to do with being happier. It really doesn’t.”

We all need enough funds to cover our basic needs, but beyond that, Corcoran insists, she has the same life worries today as she did before coming into a windfall.  

“I’m no happier today than I was when I was dirt poor. You think something would have changed? No, I’m still insecure about the same things. I’m still nervous about the same things.” 

In fact, the opposite is probably true: She says her relationships are actually worse off now that she’s (by most people’s standards) well-off. 

More money, more problems

With the cost of living rising and inflation at a record high, it’s easy to look enviously at those with a seemingly never-ending supply of wealth. 

Asking for some financial help may some like a tiny dip into a wealthy friend’s fortune. 

But, as Corcoran suggests, it puts those with more money in an awkward position.

“Money complicates relationships,” Corcoran says. “Everybody’s got a $10,000 problem. They always come to you. It complicates things, your kids’ wills, it just complicates things.”

Between that and the “greed fallacy,” she’s drawn the conclusion that the happiest people are those who are in the middle class. “They’re always happiest because they’re not always chasing the next thing.”

She’s not entirely wrong. Research echoes that happiness plateaus after earning a certain amount—but there’s little consensus on what that threshold is.

Join us at the Coins2Day Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
Orianna Rosa Royle
By Orianna Rosa RoyleAssociate Editor, Success
Instagram iconLinkedIn iconTwitter icon

Orianna Rosa Royle is the Success associate editor at Coins2Day, overseeing careers, leadership, and company culture coverage. She was previously the senior reporter at Management Today, Britain's longest-running publication for CEOs. 

See full bioRight Arrow Button Icon

Latest in Success

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Coins2Day Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Most Popular

placeholder alt text
North America
'I meant what I said in Davos': Carney says he really is planning a Canada split with the U.S. along with 12 new trade deals
By Rob Gillies and The Associated PressJanuary 28, 2026
2 days ago
placeholder alt text
Politics
The American taxpayer spent nearly half a billion dollars deploying federal troops to U.S. cities in 2025, CBO finds
By Nick LichtenbergJanuary 28, 2026
1 day ago
placeholder alt text
C-Suite
Coins2Day 500 CEOs are no longer giving employees an A for effort. Now they want proof of impact
By Claire ZillmanJanuary 28, 2026
2 days ago
placeholder alt text
C-Suite
Jeff Bezos capped his Amazon salary at $80,000: ‘How could I possibly need more incentive?’
By Sydney LakeJanuary 28, 2026
2 days ago
placeholder alt text
Investing
Jerome Powell got a direct question about the U.S. ‘losing credibility’ and the soaring price of gold and silver. He punted
By Eva RoytburgJanuary 29, 2026
18 hours ago
placeholder alt text
Personal Finance
Current price of silver as of Thursday, January 29, 2026
By Joseph HostetlerJanuary 29, 2026
18 hours ago

© 2026 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Success

kermit
Arts & EntertainmentTV
The saga of the billion-dollar sock: The Muppets’ 50th birthday marks a long and profitable run
By Jared Bahir Browsh and The ConversationJanuary 29, 2026
10 hours ago
ms shirley
LawObituary
TikTok’s ‘Ms. Shirley,’ who drew 5 million followers watching her care for the homeless, dies at 58
By Rebecca Boone and The Associated PressJanuary 29, 2026
12 hours ago
Sam Altman
SuccessCareers
OpenAI CEO Sam Altman opts to text in lowercase—but Gen Z shouldn’t copy him if they want a shot at starting their career, experts say
By Preston ForeJanuary 29, 2026
16 hours ago
The founder and CEO of $98 billion Intercontinental Exchange, Jeffrey Sprecher
SuccessCareers
Inspired by Steve Jobs, the owner of NYSE says some successful leaders don’t invent—they just have ‘good taste’ and surround themselves with smart people
By Emma BurleighJanuary 29, 2026
16 hours ago
SuccessCareers
Job huggers, beware: Research shows you’re more likely to regret staying in a bad job than quitting it
By Orianna Rosa RoyleJanuary 29, 2026
21 hours ago
Lebron James holds the U.S. flag and waves on a boat.
SuccessOlympics
Every U.S. Olympian is going home with $200,000, whether they medal or not, thanks to a billionaire’s $100 million gift
By Jacqueline MunisJanuary 28, 2026
1 day ago