• Home
  • News
  • Coins2Day 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
LifestyleMacy's

How to watch the 2023 Macy’s Thanksgiving Parade for free—and without cable

By
Chris Morris
Chris Morris
Former Contributing Writer
Down Arrow Button Icon
By
Chris Morris
Chris Morris
Former Contributing Writer
Down Arrow Button Icon
November 22, 2023, 5:00 PM ET
Macy's Thanksgiving Parade kicks off the holiday shopping season.
Macy's Thanksgiving Parade kicks off the holiday shopping season. Ralph Bavaro/NBC via Getty Images

Before the turkey goes in the oven and before the first political argument begins to brew, there’s the Macy’s Thanksgiving Day Parade.

Recommended Video

For 97 years, the retailer has kicked off the holiday and ushered in the official start of shopping season with singers, giant balloons, and marching bands. It’s a gentle start to what can become a stressful day.

This year’s parade will see some changes—from a new start time to new balloons. Here’s everything you need to know about the annual tradition.

What time does the Macy’s Thanksgiving Day Parade begin?

This year’s parade starts a bit earlier than usual, kicking off at 8:30 a.m. ET. If that’s too early (or you’re on the West Coast), a re-broadcast will run starting at 2:00 p.m. ET.

How long will the Thanksgiving Day parade last?

The parse is scheduled to last 3.5 hours, so the initial broadcast will run until noon, while the rebroadcast will wrap up at 5:30 p.m.

How can I watch the Macy’s Thanksgiving Day Parade for free?

The annual event will broadcast over the air simultaneously on NBC and Telemundo. The best way to watch for free on a big screen is with a good HD antenna. To ensure you’re getting the most reliable signal, be sure to test the antenna in multiple locations in your home.

Can I stream the Thanksgiving Day Parade online if I don’t have a cable subscription?

Indeed you can. Try one of these options:

Peacock

NBC’s streaming service will give you access to the Parade, as well as today’s NFL evening game. You can get a seven-day free trial, followed by a $6 or $12 monthly charge. (The free version of Peacock does not include live sports.)

Disney+

Disney’s bundle of Disney+, Hulu and ESPN+ no longer has a free trial, so you’ll have to pay $15 per month for all three combined (or $25 per month for no ads on Hulu).

Including Live TV in the bundle bumps the price to $77 per month ($90 with no ads).

Hulu with Live TV

The free trial on this service is no longer offered, as well. It will now cost you $77 per month.

YouTubeTV

After up to a two-week trial, you can expect monthly charges of $73.

Sling TV

Dish Network’s Sling lower-tiered “Orange” plan will run you $40 per month. Adding the more comprehensive “Blue” plan bumps the cost to $55 per month. The seven-day free trial has disappeared, but the cord-cutting service is offering 50% off of the first month’s bill.

DirecTV Stream

Formerly known as DirecTV Now, AT&T TVNow and AT&T TV, this oft-renamed streaming service will run you $75 per month and up after the free trial option.

Fubo TV

This sports-focused cord-cutting service carries broadcast networks in most markets, so you should be able to see the parade with no trouble. There’s a seven-day free trial, followed by monthly charges of $75 and up, depending on the channels you choose.

What are the new balloons in the Macy’s Thanksgiving Day Parade?

There are seven new balloons joining the parade this year:

  • Beagle Scout Snoopy
  • The Pillsbury Doughboy
  • Po from Kung Fu Panda
  • Blue Cat & Chugs from the “Cool Cats” NFT
  • Leo from Netflix’s upcoming animated film, Leo
  • Monkey D. Luffy from One Piece
  • Uncle Dan from the upcoming animated film Migration

They’ll be joined by old favorites, including Stuart the Minion, Grogu (aka Baby Yoda) and Smokey Bear.

Who will perform in this year’s Thanksgiving Day Parade?

Jon Batiste and Cher are the headliners of this year’s parade. But you’ll also see Bell Biv DeVoe, Chicago, En Vogue, David Foster and Katharine McPhee and the Sesame Street muppets, among others.

What’s the parade route?

The parade begins at West 77th Street and Central Park West, following a winding 2.5-mile path to Macy’s flagship store in Herald Square. If you’re hoping to go in person, it’s good to know that not all spots along the route allow public viewing. Try Central Park West between 60th and 75th street or on Sixth Avenue between West 59th and 38th Streets. Come early. Real early.

Coins2Day Brainstorm AI returns to San Francisco Dec. 8–9 to convene the smartest people we know—technologists, entrepreneurs, Coins2Day Global 500 executives, investors, policymakers, and the brilliant minds in between—to explore and interrogate the most pressing questions about AI at another pivotal moment. Register here.
About the Author
By Chris MorrisFormer Contributing Writer

Chris Morris is a former contributing writer at Coins2Day, covering everything from general business news to the video game and theme park industries.

See full bioRight Arrow Button Icon
Rankings
  • 100 Best Companies
  • Coins2Day 500
  • Global 500
  • Coins2Day 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Coins2Day Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Coins2Day Brand Studio
  • Coins2Day Analytics
  • Coins2Day Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Coins2Day
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Coins2Day Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Coins2Day Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.