Advertising

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The Mastodon website on a smartphone
Tech

Half of Twitter’s top advertisers have fled Elon Musk’s platform. They’ll have a tricky time migrating to Mastodon, an emerging alternative

By
November 28, 2022
Balenciaga says it’s sorry for holiday ads depicting children holding teddy bears in bondage gear
Lifestyle

Balenciaga says it’s sorry for holiday ads depicting children holding teddy bears in bondage gear

By Angelina Rascouet and Bloomberg
November 23, 2022
Too big to boycott: Qatar’s FIFA World Cup has been controversial, but advertisers ‘want to make the most of it’
Lifestyle

Too big to boycott: Qatar’s FIFA World Cup has been controversial, but advertisers ‘want to make the most of it’

By Simone Foxman, Alex Webb and Bloomberg
November 20, 2022
A young man driving a car with a person in the backseat.
Tech

Uber’s advertising boss says ‘cars will become our next living rooms’ after rolling out new ad business

By
October 20, 2022
HSBC gets slapped for running ads saying it’s green when it’s not
Finance

HSBC gets slapped for running ads saying it’s green when it’s not

By Alastair Marsh and Bloomberg
October 19, 2022
Photograph of a rainbow flag
Commentary

Superficial corporate attempts to show LGBTQ solidarity might be doing more harm than good. Our latest data analysis proves it

By Nick Wolny, David Grabert, Erica Ciszek and Kate Wolff
October 10, 2022
Flying over USA at night with city light illumination. View from space. 3D render
Tech

Space advertising would cost $65 million to set up—and the ads would cost less than Super Bowl commercials

By
October 6, 2022
Shot of Kim Kardahsian stepping out of a car in New York City
Finance

This is the ad that got Kim Kardashian fined $1.26 million by the SEC

By
October 3, 2022
TikTok star Adam Waheed
Tech

YouTube is trying to dethrone TikTok by paying creators for Shorts videos. Here’s why the platforms’ biggest stars are excited—and skeptical

By
September 22, 2022
Los Angeles
Finance

Frequent CNBC talking head accused of fraud for bilking clients out of millions after shorting the market on Biden’s election

By
September 22, 2022
TikTok influencer Khaby Lame flashes the peace sign
Tech

The world’s most followed TikToker gets paid as much as $750K per post, but to reach his greatest business goal Khaby Lame is binge-watching American cartoons

By
September 14, 2022
A young woman takes a picture with her phone on the beach.
Finance

‘Authentic’ social media apps like BeReal and Poparazzi see serious growth—but have one big drawback

By
August 3, 2022
Parag Agrawal CEO of Twitter
Tech

Falling morale, staff departures, and a struggling ad business—insiders say ‘rudderless’ Twitter facing increased tensions amid Musk takeover saga

By
July 28, 2022
Snap shares are tanking once again. How much is TikTok to blame for the social media company’s woes?
Newsletters

Snap shares are tanking once again. How much is TikTok to blame for the social media company’s woes?

By
July 22, 2022
Snap’s ‘nightmare’ earnings see shares dive 35% while Twitter’s revenue slumps, so is the digital advertising industry now facing a post-pandemic meltdown?
Tech

Snap’s ‘nightmare’ earnings see shares dive 35% while Twitter’s revenue slumps, so is the digital advertising industry now facing a post-pandemic meltdown?

By
July 22, 2022

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