Marketing

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Apple logo

Apple’s Latest Acquisition Could Help the Tech Giant Use Data in This New Way

By Mark Gurman and Bloomberg
February 15, 2019
verizon super bowl ad with NFL players
Tech

Verizon Goes With First Responder Theme For Super Bowl Ads Despite Controversy

By
January 18, 2019
Baltimore Cityscapes And City Views

2 Under Armour Executives Reportedly Depart Over Spending Concerns

By
December 10, 2018
Marisa Thalberg, global chief brand officer, Taco Bell.

The Key to Taco Bell’s Tone? ‘We Think of Ourselves As an Underdog’

By
November 29, 2018
Instagram application

Advertisers Are Giving People With 1,000 Instagram Followers Endorsement Deals

By
November 13, 2018
Pinterest Hires Former Athleta Executive Andréa Mallard as Its First Chief Marketing Officer
Tech

Pinterest Hires Former Athleta Executive Andréa Mallard as Its First Chief Marketing Officer

By
November 5, 2018
Aperol Spritz
Retail

Campari’s Marketing Blitz for Aperol Spritz Has Found Success With Millennials

By
July 24, 2018
SAP chief marketing officer Alicia Tillman talked about balancing intuition and data at Coins2Day Brainstorm Tech.
Tech

Tips from Top Marketers on Balancing Data and Intuition

By
July 20, 2018
Disney Shuffles Execs Ahead of Streaming Service Launch
Arts & Entertainment

Disney Shuffles Execs Ahead of Streaming Service Launch

By
June 28, 2018
Unilever Wins EU Approval To Buy Sara Lee Toiletries
Retail

World’s Second Largest Advertiser Takes a Stand on Social Media Influencers Who Buy Followers

By
June 18, 2018
The Computex computer trade show
Tech

How Intel May Have Misled Video Gamers With a New Chip Demonstration

By
June 8, 2018
Adobe to Buy Magento Commerce For $1.68 Billion
Tech

Adobe to Buy Magento Commerce For $1.68 Billion

By
May 21, 2018
Coins2Day
Retail

KFC Replaces Colonel Sanders With Claudia Sanders For International Women’s Day

By
March 8, 2018
NETHERLANDS-AGRICULTURE-ALIMENTATION-DISTRIBUTION-UNILEVER
Leadership

Unilever Threatens to Pull Ads from Facebook and Google if They Don’t Help Clean Up the Internet

By
February 12, 2018
Rapper Kanye West sit at a basketball game between the Los Angeles Lakers and the Memphis Grizzlies at Staples Center.
Commentary

Commentary: Why Kanye West’s New Instagram Campaign Could Be Illegal

By Jessica Bernard and Thaddeus Hoffmeister
February 5, 2018

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