Name: Insights: Uber CEO: Cars Are to Us What Books Are to Amazon
Uploaded: 2020-02-20
Duration: 2 min 46 s
Description: Here's Dara Khosrowshahi's vision for the future of Uber.

 You describe Uber as a platform for public transit. You use the expression the Amazon of transportation. Tell everybody what you mean by that. What's the big vision for Uber? Well some what we're looking to build at Uber is essentially your A, to be platform for anyone wanting to get from one place within a urban destination to another place. And what I talked to some folks about is cars are to us what books were to Amazon. Just like Amazon was able to build this extraordinary infrastructure first on the back of books and they went into additional categories, you're going to see the same thing coming from Uber. And that category number one was actually black cars. And then the team went and execute it beautifully behind Uber X and brought in a number of other categories. And now what you see with e-bikes and you see with scooters, et cetera, I know that it's all over the news, et cetera, but I actually think that this is just the beginning. This is just the beginning of new technology that with battery technology and contract manufacturing, scale that you're seeing on a global basis, I think you're going to see extraordinary innovation around personal transportation in urban destinations. I think so we've invested in e-bikes and we partner with Lime on scooters, et cetera and other bikes. And we're going to look to work with the transportation providers in the cities. We want to have the bus system show up on Uber. We want to have a metro system show up on Uber. It is going to be real time. You're going to have real data. The payment system is going to be incredibly easy with one touch. And eventually, over a period of time, we can bring in other technology into these traditional segments of transportation if it's appropriate like dynamic pricing or dynamics supplier or dynamic routing. So we think that we can bring so much to bear. And so far, we've done only one mode of transportation. We want to bring into every single mode of transportation on our urban basis and then the better magic actually is if we link it all together so that you can always, as an individual, make the trade off between time, convenience, privacy, and cost whether you want to go pool or whether you want to go alone or whether you want to go black. We will give those choices to you, and you'll make that determination one way or the other. 

Insights: Uber CEO: Cars Are to Us What Books Are to Amazon

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Here's Dara Khosrowshahi's vision for the future of Uber.

Uber CEO: Cars Are to Us What Books Are to Amazon

you describe uber as a platform for public transit, you use the expression the Amazon of transportation. Tell everybody what you what you mean by that? What's the big with the big vision for uber? Well, we're looking to build at Uber is, um essentially your A to B platform for anyone wanting to get from one place within a urban destination to to another place. Uh, and what I talked to some folks about is, you know, cars are up. What books were the Amazon, just like Amazon was able to build this extraordinary infrastructure first on the back of books, and they went into additional categories. You're gonna see the same thing coming from uber in that category. Number one was actually black cars. And then the team went and executed beautifully behind overact and brought in a number of other categories. And now what you see with e bikes and you see with scooters, et cetera, I know that it's all over the news, et cetera, But I actually think that there's this is just the beginning. This is just the beginning of new technology that with battery technology and contract manufacturing scale, but you're seeing on a global basis. I think you're gonna see extraordinary innovation around personal transportation in urban destinations. I think so. We've invested in the bikes and we partner with lime on scooters, etcetera and other bikes, and we're going to look to work with the transportation providers in the cities. We want to have the bus system show up on a rumor. We want to have a metro system show up on whoever it is going to be really time you're gonna have real data. The payment system is going to be incredibly easy with one touch on eventually over Purdue. Tom, we can bring in other technology into these traditional segments of transportation if it's appropriate, like dynamic pricing or dynamics of fire dynamic routing. So we think that we can bring so much to bear. And so far we've done on Lee one motor transportation. We want to bring in every single motor transportation on our urban basis and then the better magic. Actually, if we link it all together so that you can always individual make the trade off between time, convenience, privacy and cost, whether you want to go pool or whether you want to go alone or whether you want to go black, We will give those choices to you and you and you will make that determination won't wear the other.